20-11-2017
L'Analyse
Les Oraux passés à la loupe
Les questions
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Intervenants :
- Renaud Lunardo - Professor of Marketing
- Alvaro HUERTAS MARCHENA - Student of the program
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00:15
The Pitch
01:38
What are minimum French language requirements for admission?
03:50
Do I have to know the specialization I want when I apply?
06:02
What do you mean by “guiding light” partnerships noted on your website?
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08:10
If we choose to concentrate on business development, can we also take classes from another program?
10:14
Is the six-month stage an internship or apprenticeship?
13:44
How many international students are there in this particular program?
16:03
Three Words Max
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18:09
What are the differences in curriculum between the Marseille and Bordeaux campuses?
20:05
What professional experience is required to enter this program? I’m an engineer by training – can I still apply?
22:30
What aspects of privacy does your program teach in relation to using user data for digital marketing?
24:14
What kinds of career services do you offer students?
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26:10
What kinds of companies do students get a job? Big four like Deloitte, KPMG, PwC...
28:33
Could you explain the experiential kit, please? Are these classes?
29:46
The Expert Question
30:01
The Expert Question: If there is a slowly growing trend of certain demographics reducing social media use or closing their accounts, what marketing channels do you propose reaching them through?
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32:06
What’s the international recognition of a master’s in marketing from KEDGE?
34:12
The digital track looks like it might be more about coding rather than communication. Should I do this program if I want to focus on social media management?
35:50
The school describes itself as “innovative” like every other school. How are you innovative in reality?
38:12
What is the “personal branding” track? Is it for social media empresarios?
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39:32
Conclusion
