Analysis of the program by Campus-Channel

What we noted

Rennes School of Business

MSc in Digital Marketing and Communication

The MSc in Digital Marketing and Communication programme aims to train graduates with advanced but tailor-made knowledge in digital marketing and communication tools. It equips students with the knowledge and understanding of both the traditional theories in marketing strategy as well as their application in the contemporary digital environment, in order to prepare students for top-level and new marketing positions.
 
Entry requirement: First degree (Bachelors) in Business or equivalent
Duration: 16 months
Location: Rennes (France)
Language: English
Selection: academic application + TOEFL/TOEIC/IELTS + interview
Member of the Conférence des grandes écoles

Replays

2017-01-19

Analysis

Zooming in the interviews

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The questions

Click on the timer to watch the answer.

Participants:

  • Pradeep Divakaran - Assistant professor, Rennes School of Business
  • 00:14

    The Pitch

    01:40

    What are you looking for in our interview? What can we expect?

    03:34

    Hello. Is this a specialized degree in social media?

    05:26

    Do you offer additional certificates such as in Google analytics and AdWords like other similar master's programs?

  • 07:27

    What's housing like? Are there apartments on campus?

    08:59

    Are the classes given by professionals working in the industry or academic professors? Are the classes practical or purely theoretical?

    11:06

    What is the "performance during internship"?

    12:25

    Where do students typically find internships? And then jobs? Does the school help us?

  • 14:49

    What do we have to do for the "graduating project?" Is this a thesis?

    16:14

    How many students do you accept each year and where do they come from?

    17:42

    I am currently a student in a private professional school that trains in web and digital. I will have a Titre Certifié de niveau 2 (Bac +3). Could I still apply to your school if I don't come from a business school or university?

    19:18

    Conclusion