This program is offered by Grenoble Ecole de Management (for Innovation, Technology and Entrepreneurship) and Hong Kong Baptist University, School of Business (for Global Marketing). It aims at providing a multidisciplinary learning approach to Entrepreneurship and Marketing. The first semester focuses on Entrepreneurship at Grenoble and the second semester focuses on Global Marketing in Hong Kong. The program also provides supports for students who want to launch their own companies by providing them the necessary knowledge and network to make it happen.
Entry requirement: bachelor or equivalent Duration: 15 months Location: Grenoble (France), Hong Kong Language: English Selection: academic dossier + TOEFL/IELTS + interview