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emlyon business school

MSc in Luxury Management & Marketing

The MSc in Luxury Management & Marketing is a 16-month specialised graduate programme delivered by emlyon business school in association with London College of Fashion (London, UK) and in partnership with Parsons School of Design at The New School (NYC, USA), preparing students for an international management career in the luxury industry. It offers a true multi-campus and multi-country experience (Paris, London or  New York, Shanghai). The programme also includes many company visits, conferences and a 4 to 6 month internship. Michel Phan is an expert in luxury marketing with extensive international academic and professional experiences in the luxury industry who holds many different positions including: Programme Director, Associate Professor of Luxury Marketing and Director of Lifestyles and Consumption Cluster at emlyon business school and Editor-in-Chief of the Luxury Research Journal.
Duration: 16 months
Location: Paris, London or New York, Shanghai
Language: English
Ranking&Accreditation: In the top 100 in the world for Global Employability by The Times Higher Education, AACSB, EQUIS & AMBA
Entry Requirements: Bachelor’s degree, GMAT/GRE/Tage-Mage/CAT (optional), TOEFL/TOEIC/IELTS, online application + video exercise
Member of the Conférence des grandes écoles

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dec 20

03:30 PM

(Paris time)

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  • Michel PHAN - Programme Director of the MSc in Luxury Management & Marketing
  • Vincent Gosset - Assistant Communication & Content Management Liqueurs, Marketing Department Wines and Spirits, Remy Cointreau
  • 00:14

    The Pitch


    How are the Parsons School of Design and London College of Fashion involved in the program? What does the partnership mean for me as a student?


    What’s the difference between this and a general management or business degree? So, how does the luxury aspect change the curriculum?


    What luxury brands and companies does EMLYON have relationships with?

  • 07:55

    I missed the Dec. 1 application deadline for the tuition discount. Do you have other options for fee waivers and tuition support?


    What kind of bachelor’s degree should I have? Do I need to have a fashion or business background?


    What kinds of jobs can we expect after graduating?


    Is student housing available through the school?

  • 15:31

    Three Words Max


    For the student: What would you change about the program if you had the opportunity?


    What is the grade average you expect from students in order to enter the program? And what is the minimum score needed for the Tage Mage test?


    If we have get a job contract at the end of coursework, can this replace the internship?

  • 22:10

    The luxury sector is notoriously picky and hard to get a foot in the door. Does the school help place us?


    I speak French and English fluently. How essential would you say Mandarin is to work in luxury these days?


    Is this program a good fit for me if I want to go into luxury hotels and hospitality, or is it fashion focused?


    Maybe it’s ridiculous to ask, but is there a dress code for class? Like, do we have to wear designer everything? It is a luxury management school after all...

  • 29:17

    The Expert Question


    The Expert Question: Fashion isn’t just business as usual. The industry requires a lot more than just knowledge. How do you prepare students for the cut throat competitive world of fashion and luxury?


    My question is for the student: How would you say your perspective on the luxury industry has changed since entering this program?


    What’s the international mix of your student population? What’s the dominant group?

  • 35:53

    In choosing where to go the second year, how would compare the New York and London tracks? What are the differences and advantages of each?


    How many grads stay in Asia for work after getting their diploma?